When the late, great Muhammad Ali was asked how many sit-ups he did, he responded, “I don’t count my sit-ups. I only start counting when it starts hurting. That is when I start counting, because then it really counts. That’s what makes you a champion.”
 
What Ali was expressing in his own inimitable style was what we now know to be true from countless scientific studies around the world - that high intensity of effort is the most important variable when it comes to increasing muscular strength and stamina.
 
That’s why taking an exercise to the point of momentary muscular failure (where it’s most uncomfortable) is the foundation of BodyTech’s strength training programmes, because that’s when things really start to happen and worthwhile results are achieved.
 
As Arthur Jones, father of HIT and inventor of the Nautilus® and MedX® strength training machines used by BodyTech, said, “The first two or three repetitions are merely preparation and do little or nothing in the way of increasing strength. The repetitions are of little value because the intensity is low. The final repetitions are productive because the intensity is high.”
 
So next time your muscles are screaming for mercy and our trainers are encouraging you to complete one more rep, think of Ali floating around you like a butterfly proclaiming, “Don't quit. Suffer now and live the rest of your life as a champion.”